Project Details
Date:
March 22, 2024
Client:
Luxe Fashion Company
Services:
Brand Strategy, E-commerce Development, AR Try-On, Influencer Platform
Overview:
Luxe Fashion Co. needed a complete digital transformation to compete in the modern luxury fashion market. We created an immersive online shopping experience that maintains the exclusivity of their brand.
Challenge:
Luxury fashion traditionally relies on in-store experiences. Luxe Fashion needed to translate that premium experience to digital channels without compromising brand exclusivity.
Solution:
We developed a premium e-commerce platform with AR virtual try-on, personalized styling services, and exclusive member experiences. The platform includes influencer collaboration tools and limited edition drops.
Results:
- • 400% increase in online revenue
- • 60% of sales now digital
- • 85% customer retention rate
- • 2M+ social media followers gained
Technologies:
Next.js, Shopify Plus, AR.js, Node.js, Contentful, Klaviyo
"SEREPNS understood our luxury brand values and created a digital experience that actually enhances our brand prestige."
